~ Virginia’s tourism revenues reached $25.2 billion, marking an 87% recovery to pre-pandemic spending ~ RICHMOND – Today, Virginia Tourism Corporation (VTC) announced that travelers to Virginia spent $69 million a day in 2021, up from $48 million in 2020. Virginia’s tourism revenues also reached $25.2 billion in 2021, marking an 87% recovery to pre-pandemic spending in 2019. … [Read more...] about Travelers Spent $69 Million a Day in Virginia in 2021
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Plan Your Fall Getaway in Virginia
Fall in Virginia is one of the most beautiful times of year, and traveling throughout the Commonwealth during this season can reveal an abundance of color. Virginia’s expansive woodlands, famously blue-tinged mountains, and rambling scenic byways are the place to be when fall leaves are at their fiery peak. … [Read more...] about Plan Your Fall Getaway in Virginia
New Tourism Programs to Launch in 27 Virginia Counties, Boosting Local Economies
~ Participating communities also receive $10,000 implementation grants ~ RICHMOND, VA – Today, Governor Glenn Youngkin announced that 27 Virginia communities will launch new tourism programs intended to bolster local economies. These programs and plans were developed through Virginia Tourism Corporation’s (VTC) DRIVE 2.0 State Tourism Plan Implementation Workshops, where … [Read more...] about New Tourism Programs to Launch in 27 Virginia Counties, Boosting Local Economies
259 Local Tourism Programs to Receive Public-Private Marketing Funds to Bolster Economic Recovery
~ Program will generate more than $15 million in marketing initiatives and impact more than 1,000 statewide tourism entities~ RICHMOND, VA – To kick off National Travel and Tourism Week, Governor Glenn Youngkin announced today that more than $2.7 million in matching grant and reimbursable sponsorship funds will be awarded to 259 local and regional tourism … [Read more...] about 259 Local Tourism Programs to Receive Public-Private Marketing Funds to Bolster Economic Recovery
Virginia Tourism Launches New National Campaign, ‘Virginia is for…’
~Campaign aims to connect travelers with iconic Virginia is for Lovers brand, reach new markets~ RICHMOND – Today, Virginia Tourism Corporation (VTC) and its agency of record, The Martin Agency, announced the launch of its new 2022 Flagship Campaign, “Virginia is for…,” an integrated paid advertising campaign spanning broadcast, out-of-home, digital, social media and … [Read more...] about Virginia Tourism Launches New National Campaign, ‘Virginia is for…’
