Richmond, Va. – The Virginia Tourism Corporation (VTC) has approved the creation of a new tourism marketing region, Virginia Piedmont, expanding the Commonwealth’s regional tourism structure from 10 to 11 regions. The Virginia Piedmont region was proposed through a collaborative petition from local destination marketing organizations (DMOs) seeking to establish a tourism … [Read more...] about Virginia Tourism Corporation Approves Creation of New “Virginia Piedmont” Tourism Region
News Releases
Virginia Tourism Corporation Announces Becky Nave as Vice President of Partnership Marketing
Seasoned tourism leader to advance collaborative growth across the Commonwealth Richmond, VA – Virginia Tourism Corporation (VTC) announced today the promotion of Becky Nave to Vice President of Partnership Marketing. In this role, Nave will lead VTC’s cooperative marketing, industry grant programs, tourism product development, and strategic planning initiatives … [Read more...] about Virginia Tourism Corporation Announces Becky Nave as Vice President of Partnership Marketing
What’s New in Virginia 2026
New hotels, attractions, and experiences shaping a year of compelling reasons to visit the Commonwealth Richmond, VA - Today, the Virginia Tourism Corporation (VTC) released What’s New in Virginia in 2026, the agency’s curated guide highlighting new and noteworthy developments for the travel industry in the year ahead. Produced annually, the guide offers an overview … [Read more...] about What’s New in Virginia 2026
Virginia Tourism Corporation Launches New Virginia Civil Rights Trail Podcast
Virginia stories illuminate the Commonwealth’s role in the fight for equality as part of the U.S. Civil Rights Trail podcast series Richmond, VA – The Virginia Tourism Corporation (VTC) announced today the launch of a new Virginia Civil Rights Trail podcast series, highlighting the Commonwealth’s pivotal role in the Civil Rights Movement while amplifying the voices of … [Read more...] about Virginia Tourism Corporation Launches New Virginia Civil Rights Trail Podcast
Governor Glenn Youngkin Announces 88 Special Events & Festivals to Receive Public-Private Marketing Funds to Drive 2026 Visitation
Program will generate over $5.6 million in marketing and event production initiatives and support more than 500 tourism-oriented businesses and partners RICHMOND, VA – Governor Glenn Youngkin announced today that $885,733 in matching grant funds will be awarded to 88 special events and festivals as part of the Virginia Tourism Corporation (VTC)’s Special Events & Festivals … [Read more...] about Governor Glenn Youngkin Announces 88 Special Events & Festivals to Receive Public-Private Marketing Funds to Drive 2026 Visitation